
iAntonio Media
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Ian Antonio Patterson – ShowHost, Trainer Coach
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.



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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.



This episode explores fitness for men over 40 – as it relates to strength training, cardiovascular training, cardiovascular health and fasting.
VIDEO EXCLUSIVE
In this episode the conversation includes the following:

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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.



With somewhat new sensibilities owing of course in part to – a sense of gratitude she feels for her recently completed MBA at the ESCP Business school – Marcia helps me today to portray for you, a more positive outlook on matters relating to sustainability. The things that are in fact within our reach – the VALUES that we as people are actively adopting now.
In this Episode we talk a little about the history of the sustainability movement, its incorporation into modern business models, newer concepts such as impact investing, as an ever more interesting emerging solution – that takes the environment, people, and communities into account. What does it really mean, to move capital, people, and knowledge to where the problems really are and what are the benefits being realized now? What are the opportunities that present themselves – today – as we approach the ultimate ideal of sustainable living?
Backing music BotanyBay
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.



Join me – on a most unusually uplifting, journey of discipline, and self-healing. Series of short podcast episodes documenting [how it feels] to do a water-fast for 20 days (now 21) – no food at all, looking and feeling fantastic. We have been trained by many “interests” to associate eating, and “the feast” with care, love, good intentions and wellness – when to the contrary, it could be “the controlled fasted-state” that will set us free – from many ills.. Episodes will appear below on this page as they are published. You can also follow the show from anywhere, if you don’t want to miss it, and if you want more, sign-up now – for the Private Listeners’ Group.
Musical contribution: BotanyBay, The OMG Business Network LTD (@omgbusinessja) • Instagram photos and videos
Images: iAntonio.PHOTOGRAPHY, Joah Brown (unsplash), Kobu-agency (unsplash), Lanju Fotografie (unsplash), MRJN Photography (unsplash)
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


As we bid farewell to 2023 and welcome 2024, let’s embrace the changes and challenges. Remember, every end marks a new beginning. Let’s step into 2024 with hope, determination, and the willingness to grow.
Thank you for being part of this story this year and as we welcome the new year and embrace each new chapter with enthusiasm and curiosity – I eagerly anticipate hearing from you =) Until our next tale unfolds, keep dreaming, keep exploring, and keep weaving your own stories.
Happy New Year, and see you in 2024!
Weekend Program: “Maerchen mal anders” – fluent.iAntonio.media
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


Episode 88 was recorded in class and serves as a first training model to help the course participants to get a grasp of the basics, of what is involved in podcast production.
Episode 90 (CENSORED) is a direct follow-up to the previously published episode 88 – and is a compilation of three conversations and one monolog on early -childhood education. Topics include:
The overall project associated with this course focusses on values and attitudes – and promises to explore many media forms such as audio-podcasting, photography, videography, text and even print production and webpage-building to name a few.
The project aims to emphasise, through hands-on involvement and co-creation so to speak – how these media forms can be used to enrich our message – as it relates to early-childhood education, and education as a whole.
“Medienpädagogik” is a term that featured prominently during the course – and is itself a diverse topic. The aim of these projects however was to encourage hands-on involvement in the co-creation process. To gather first-hand experience in coordination, team-work and challenges involved, in the final production of a media product that effectively enriches and transports our message – as it relates to early-childhood education.
Those values and attitudes mentioned are as diverse as the contributors themselves – an attribute that that only serves to foster inclusiveness, relatability humanness of our discourse. Without further ado I’d like to express my gratitude to all the contributors – and cordially invite you to let yourself be inspired by the episodes.
Our esteemed first guest (episode 88) for this series of productions – is Ms Lilli Limonius, who qualifies her insight with a rich tapestry of stories and experiences that have helped to shape her career – and still drive her calling and professional practice as a teacher.
We go on to speak about some of the specific values and attitudes that help both teachers and students to succeed. And finish off our 45-50 minute show, with some questions from the course participants on:
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.



Impulse
Voice,
Hope in spite of it all,
Politics as an attempt to outsource accountability,
The satisfaction the calling.
The Owl and the Pussy-Cat – By Edward Lear
The Owl and the Pussy-cat went to sea
In a beautiful pea-green boat,
They took some honey, and plenty of money,
Wrapped up in a five-pound note.
The Owl looked up to the stars above,
And sang to a small guitar,
“O lovely Pussy! O Pussy, my love,
What a beautiful Pussy you are,
You are,
You are!
What a beautiful Pussy you are!”
Pussy said to the Owl, “You elegant fowl!
How charmingly sweet you sing!
O let us be married! too long we have tarried:
But what shall we do for a ring?”
They sailed away, for a year and a day,
To the land where the Bong-Tree grows
And there in a wood a Piggy-wig stood
With a ring at the end of his nose,
His nose,
His nose,
With a ring at the end of his nose.

“Dear Pig, are you willing to sell for one shilling
Your ring?” Said the Piggy, “I will.”
So they took it away, and were married next day
By the Turkey who lives on the hill.
They dined on mince, and slices of quince,
Which they ate with a runcible spoon;
And hand in hand, on the edge of the sand,
They danced by the light of the moon,
The moon,
The moon,
They danced by the light of the moon.
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


Bonus episode for International Podcast Day.
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


Ian Antonio Patterson again – coming to you for another extra ordinary episode. There are essentially three things that I want to say today – which include some important changes regarding how I do my shows also in response to the rise of Ai among other things, how you are invited to interact with the show, and last but by no means least an invitation to you to join me – on a most unusually uplifting, journey of discipline, and self-healing.
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


Today’s episode looks at some of the things that make the essential difference, as we approach achieving a well-grounded feeling of confidence, sovereignty, and fluency using a foreign language. The episode today, in and of itself will show you, one way that uniquely defines the authentic lived human experience, as opposed to the artificial one. From the point of view of a well-practiced Educator – we will be looking at some of the things that may in fact help to differentiate us as human beings, working living and thriving – also within an Ai driven paradigm – but no worries Ai is not what the episode is about it’s about you.
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Feelings feature prominently – again – not to be discounted because feelings form one aspect that will in fact help to differentiate us as human beings within what I call an Ai driven paradigm. I do hope you enjoy the episode, and if you like the somewhat more colourful, and even more inclusive flavour of “Life is Feeling – Counting the Ways” – do feel free to subscribe from anywhere.
As an added bonus for your troubles, there is a little JAMAICAN interpretation of this unusual twist just for you – right after the jingle.
Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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I put it to you personally – what image comes to mind when you hear words like diversity and inclusion? Did you realize that you can also quickly become a minority in many ways – one example is when you are the only one who speaks with a strange accent.
The English Coach Podcast is still about enriching the adult learning experience, in a fun and inclusive way – especially through featuring exemplary true to life conversations with real people and activities. Sometimes however the nature of the topics sidesteps the realm of adult education in the traditional sense, and for that reason I have also started “Life is Feeling – Counting the Ways” – that invites listeners to take a moment to be awake to the world, to explore diverse values attitudes and experiences, that help us to think more critically more inclusively – and to help us make better sense of life through different lenses.
I love Independent Podcasting – that’s why I have been doing it since 2019.
If you are living in a place that allows you the freedom to share your voice globally – use it wisely. And use the media (and access) at hand to UPLIFT others. As an English trainer and a self-styled pragmatic student of human behaviour and the world – I can tell you that the need to address “diversity” as a thing and “inclusion” stems from “isims” of all kinds, that we create to express status, and entitlement to privilege and resources over others. Bob Marley aptly called them “isim schisms”. There are many such words, some of which I have also been known to carry around… Not so much any more. Any word ending with the suffix “ism” speaks to a willingness to exclude and disregard an entire ‘other’ group. That’s not what I am about here there or anywhere. (Follow-up series on “isms” in sister show – Life is Feeling – Counting the Ways – Series here)
Naturally we are all free to decide for ourselves what we are against, as I am mostly against all “isms” – but one thing that I am for is “equality” as an ideal – without the need to talk about it too much – but by simply living a reality that I imagine – that is why I run my shows the way I do.
Guests featured on my shows are from – Jamaica, Germany, Sweden, Afghanistan, Netherlands, the Ukraine, UK, USA, Trinidad and Tobago, France, Russia, Canada, Ghana, India, the Philippines, Greece, North Korea, Guatemala, to name a few..
Professions featured, include Teachers, Coaches, Entrepreneurs of all flavour, Engineers, Medical Doctors, other Doctors, Students, Software developers, Musicians, Authors – the list goes on…
As you might have guessed – I am very proud of my shows, and I am happy to be able to share it with you. As usual, feel free to use the feedback channels that are available on both my show pages.
www.LifeisFeeling.com or www.EnglishCoachPodcast.com
If you like what you heard – the only thing I would ask you to do is to share it with a friend.
Coffee: Photo by Nathan Dumlao on Unsplash
Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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How can your story stand out against that of the typical everyday influencer, and do you want that at all? What are the benefits and value of expressing your own voice humbly as it may – within a public forum? And who is this proverbial devilish child?
It’s a short one today but if you are interested – do stick around to find out… This episode today is only a small part of another ( Life is Feeling – Counting the Ways – Episode 8 ) and offers perspective on the notion of “influencer” vs. “inspirator” and what these terms mean to some people. It explores the act of pursuing self-improvement – through one particular creative endeavour – and sharing of these – generously in a non-pretentious and non-moralizing way.
“I love to be out in the world, over the years I’ve written 4 books about my experiences – one of them twice, first in German, then in English: “Begegnung mit dem Schamanen/ Encounter with the Shaman“, followed by “Sundance“; and “Nur Mut” ”- all of them first person accounts, and generally positive.” Angeliks Hansen – 26.11.2022
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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In this episode we begin to explore love, through the lens of being seen, respected and in some contexts idolized. A perspective that posits the self as the source of pivotal reflection – acceptance of self, modesty, and articulating proportionate poise in the knowledge of, and gratitude for the perfect imperfection that defines us – in just as much as it defines others.
But how is satisfaction with oneself really perceived by others – and to what extent is it accepted or frowned on in private, professional, and socio-economic circles?
We discuss self-reflection, its impact on the expression of authority, and earning respect within this context through choosing, shaping, and conveying your own values with enough humility to accept critic. Fatherliness and its effect on the teaching practice is broached, together with its influence on how love plays out within a constellation of strict rules.
All from the wisdom of our own experiences, we look at recruiting help when needed, and moving towards find help or solutions together, even from a place of authority – which then prepares us for part two in this series of conversations – approaching the “Language of Power”.
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Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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Funk Soul Brother from Berlin, accomplished performing artist and father of one as far as I know – Abba Lang – talking about the joys of teaching and parallels with stage performance. Our conversations on the aforementioned topics is directly followed by a Freestyle improvisation recorded in studio. (Previous Publication | Abba Lang Works | on Instagram.)
The next interlude features Professor Doctor David Sarpong – articulates true to life instances of microstoria – and its relevance in our lives. David is a past study colleague of mine, and he was our featured guest in episode 65.
Director of Arts and Culture at the esteemed University of Technology Jamaica, and fellow podcaster Philip Clarke – then takes the stage. Philip was guest in Episodes 19, 50 and 52 – and I was guest on his podcast – that I would also invite you to check out for yourself at “Philip Clarke’s Lights Camera Real Life” – Episode 8 published on November 5th and available on Spotify – (Google)
Gary Lim featured in Episode 40, where he also spoke about the things that helped him as a learner of English as a second language.
Directly afterwards – Author, Musician, and esteemed guest more times over – Andy Beck – in his excerpt for this episode talks a little about Bob Marley, passivism, and inclusiveness – as well as his adult learning experience. Andy Beck was guest on episodes 39 and 32 and was the creator of the jingle (for the English Coach Podcast – Living the Language).
Software Developer and Entrepreneur from the Ukraine – Sasha Bondar – shares with us some secrets to surviving – working from home. Sasha was our guest for Episode 20. I think that it was in the autumn of 2019 when he said to me, that I should stop planning my podcast and just start it… and that in retrospect I would be glad I did, now here – today – true to his words I am indeed happy I did. Sasha’s interlude is significant for many reasons. As you all know by now this is an independent podcast, self-sponsored – which means I am not singing anyone’s song here but my own. I have been lucky enough to witness the rise of the internet, and remember the days when there was none. Media generally and especially independent media as an ideal – is a pillar of any modern democracy. Many things are illustrated in this interlude, and it still breaks my heart to see how many people who have access to it do not use it to share uplifting messages, but on the contrary – mostly rubbish.. I like a little pop too – but the privilege – to be able to put positive messages into the world is not one afforded to all – and I would implore anyone who has the means – to do the same, while being mindful of people in this modern world who cannot.
Following Sasha’s interlude, we have Leontes aka – Mr Henriquez from Episode 71, where he illustrates a method of measuring language learning progress – within a larger Dynamic System.
Backing Music: Jamaican Electro by Easy of OMG Business Network LTD
Dance Performer: Lydia Grm
Dance Performer: Anna Elva
Sister Show: Life is Feeling – Counting the Ways – on Spotify
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“The English Coach Podcast – never intentionally takes a prescriptive, patronizing, or condescending stance to the adult learning experience, but is rather driven by inclusiveness – of people, approaches, personal experiences thoughts and ideas. This show episode is neither a formal lesson nor a substitute for such but aims to supplement the adult learning experience in a true-to-life way. The show is independent and self-sponsored – brought to you by me – a practicing language Trainer / Coach – and draws on a whole gamut of tools and tips in support of providing information, entertainment and what I like to call sustainable language acquisition in an authentic, relatable, and vastly collaborative – human way.“
Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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Featured Episode 26: English Coach Podcast – Living the Language – “Learning to Think in English – Tools that Work”
Featured Episode 8: Life is Feeling – Counting the Ways – “Love, Fear, Beauty, Voice, Intuition, Consent – and The Big Scary Animal – With Angelika Hansen”
Featured Episode 4: Life is Feeling – Counting the Ways – “Feminine Role in the Arts: Dominant Stereotypes, Sexism, Objectification, Guilt as a Weapon (1)”
Episode cover art: Nafir – borrowed from street Graffiti – Berlin
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“The English Coach Podcast – never intentionally takes a prescriptive, patronizing, or condescending stance to the adult learning experience, but is rather driven by inclusiveness – of people, approaches, personal experiences thoughts and ideas. This show episode is neither a formal lesson nor a substitute for such but aims to supplement the adult learning experience in a true-to-life way. The show is independent and self-sponsored – brought to you by me – a practicing language Trainer / Coach – and draws on a whole gamut of tools and tips in support of providing information, entertainment and what I like to call sustainable language acquisition in an authentic, relatable, and vastly collaborative – human way.“
Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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This episode explores our readiness to permanently relegate a learner’s status the title of a “failure” – within intercultural contexts.
Intercultural Consultant, Coach and Moderator: – Works: LinkedIn
In the role of “Transition facilitator” – she enables transitions between cultures, languages, life phases, and development stages in teams. “Als interkulturelle Beraterin, Coach und Moderatorin arbeite ich auf der Beziehungsebene: eine Dimension, die im Alltagsgeschäft oft implizit und unsichtbar bleibt, bis “der Schuh drückt”.”
Previously Featured in – past episode 33. past episode 63
Book

Music

Music: Botany Bay – Grounded: Moving On & Then – Creative Commons License
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“The English Coach Podcast – never intentionally takes a prescriptive, patronizing, or condescending stance to the adult learning experience, but is rather driven by inclusiveness – of people, approaches, personal experiences thoughts and ideas. This show episode is neither a formal lesson nor a substitute for such but aims to supplement the adult learning experience in a true-to-life way. The show is independent and self-sponsored – brought to you by me – a practicing language Trainer / Coach – and draws on a whole gamut of tools and tips in support of providing information, entertainment and what I like to call sustainable language acquisition in an authentic, relatable, and vastly collaborative – human way.“
Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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Thanks for listening, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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Hello Everyone – my name is Ian Antonio Patterson – host and producer of the English Coach Podcast – Living the Language. Thank you taking the time. This Episode 70 is a Trailer Episode and aims to reiterate the purpose of the show for you the subscribers / followers and for anyone else who’s discovering the show for the first time.
One of my favourite poets – Maya Angelou once said — ‘I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.’
“Living the Language” means that my first mission here is still to help my people – present and past course participants – who want to keep their language skills – and anyone else who just likes the show.
It means that you get to experience immersion into the language – to feel something – from right there where you are, and that I get to keep the promise I always make – to take – my usual relaxed accessible human approach to your learning experience.
I have over the past 15 years – had the opportunity to help hundreds of mostly German learners of English as a second language. During this time many strong and positive learning relationships have been built. I have also learned from them – in a true-to-life way, that language is relational, as most people I know are learning a language to talk to people – not machines. Still to each his own – and you get to take from that what you will.
As a Trainer or coach, with an eye on what I like to call Sustainable Language Acquisition – these learning relationships – together with a gamut of diverse topics covered by the Podcast – in both English and German – strong emotional associations are evoked – WITH A PURPOSE – and Listeners get to STAY in contact with – and keep their language skills – in a fun and interesting way.
The show is available at www.EnglishCoachPodcast.com – where you can see full shownotes and transcripts, associated service links, recommended apps, and Exclusive Video content published only there (here). As I always say, this is not a lesson, it’s a show – but if you are interested in signing up for lessons, guest access, or memberships, in getting the shows sent to you directly by email – or if you are interested in supporting the show generally – there’s somewhere else for that – so feel free to head on over to – you guessed it; www.EnglishCoachPodcast.com .
I try to enrich the show with non-scripted interludes, artwork (such as literature, dance, photography, music and singing ….), and the lived experience of people – to focus on the more human aspects of the learning experience – like context – that cannot yet – so easily be deep-faked by pervasive tech.
The show attempts to live the notion of diversity and inclusion rather than just talk about it – it is in so being – always open to everyone, but not always for everyone all the time.
The guests on my show have hailed from Russia, the Ukraine, Switzerland, Germany, Jamaica, France, Ghana, Guatemala, Greece, India, Poland, the Philippines, Italy, Sweden, UK and USA (Canada, Spain , Holland in upcoming Episode 71) – all tacitly lending a measure of legitimacy – and credence to the Democratisation of the Learning Experience – as a guiding principle since Episode 1 in November of 2019.

Thanks for reading, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.


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Ich habe nie in der DDR gelebt, aber ich habe im Osten mal studiert. Als Kind in Jamaika wurde mir gesagt, dass alle in Deutschland (nicht nur im Osten) schwarz oder grau trugen. Das wollte ich selbst herausfinden.
Mir wurde klar, dass ich mir als Plan B nach dem Studium im Osten einen eigenen Job eventuell machen musste – aus einer ganzen Reihe von Gründen. Also ließ ich mich zum Englischtrainer ausbilden, in der Hoffnung, berufstätigen Erwachsenen spezielle Kurse anbieten zu können – mit spezifischem Arbeitskontext – und mit dem Rückhalt verschiedener Abschlüsse in ganz unterschiedlichen Dingen. Ich bin nach wie vor der Meinung, dass in jeder Situation, in der es um arbeitsbezogene Sprache geht, der Kontext entscheidend ist. Relevanz, schnelle Anwendbarkeit des Inhalts, Effizienz, kleine Erfolge und Messbarkeit des ROI sind ebenfalls wichtige Faktoren. Ich dachte, dass es genug Leute gibt, die nur abstrakte Grammatikpuzzles und Vokabellisten verkaufen.
Das hat größtenteils geklappt – aber trotzdem war ich nach etwa 10 Jahren immer noch weitgehend von Drittanbietern abhängig, die (bloß nicht mehr als) freiberufliche Arbeit anbieten. Es war immer ein Hauch von Bitterkeit dabei – weil man das Gefühl hatte, dass einige Trainer und in geringerem Maße auch “Coaches” in vielerlei Hinsicht auf Distanz gehalten werden. Je nach Saison werden Bildungsmaßnahmen im Allgemeinen nicht immer als unverzichtbare Dienstleistungen angesehen.
Die zweitjüngste Krise führte zu einer breiteren Akzeptanz von Online-Trainingsformaten, und nachdem sie jahrelang im Wesentlichen verachtet wurden, haben sich einige Dinge geändert, – viele sind aber auch gleichgeblieben. Es ist immer noch so, dass unabhängige Trainer:innen den Kürzeren ziehen – und die meisten Menschen wissen nicht oder es ist ihnen egal, dass für jeden 1 Euro, der an Drittanbieter-Trainingsplattformen, Apps und dergleichen für die Ausbildung gezahlt wird, die Trainer:innen 16 Cent oder WENIGER bekommen.
Und das ist noch nicht alles. Manchmal verliert man das Eigentum an seinen Medien, kann sie nicht exportieren oder löschen und darf sie nirgendwo anders anbieten, und wenn man doch ein gewisses Echo an Royalties für zukünftige Einnahmen aus seiner Arbeit erhält, lesen sich die Regeln wie ein Ponzi-Schema.
Manche Menschen haben vielleicht andere Erfahrungen gemacht.
Immer mehr Menschen erkennen, dass Lernen in hohem Maße beziehungsorientiert ist – und dass es am besten in Verbindung mit dem reichen Schatz an emotionalen Assoziationen geschieht, der für zwischenmenschliche Beziehungen typisch ist. Immer mehr Menschen erkennen auch, dass der persönliche Kontakt mit einem Ausbilder ein persönliches Interesse an ihrem Lernerfolg bedeutet. Wir alle haben Lehrer:innen Ausbilder:innen erlebt, die sich nicht um die individuellen Bedürfnisse der Lernenden kümmerten oder kümmern konnten – manchmal aus systemischen Gründen, auf die sie keinen Einfluss hatten, manchmal nicht.
Aber was tun, wenn sich bestimmte Urtriebe des Kapitalismus nicht ändern wollen, und warum macht mich meine Kamera glücklich? Weil ich hauptsächlich durch meine autodidaktischen Bemühungen meinen Kunden jetzt selbst eine komplette, auf Menschen basierende Lösung anbieten kann. Und zwar eine, die ihnen wirklich auf einer individuellen Ebene hilft.
Natürlich gab es auch ein paar Mentoren auf diesem Weg, aber ohne mein eigenes Interesse an Kameras, meinen kreativen Geist, Experimentierfreudigkeit und eine Begeisterung für die Macht der Medien (Daten) wäre ich nie dahin gekommen, wo ich heute bin.
Kreative Arbeit macht Spaß – von der Fotografie über Podcasts bis hin zu Videos, Schulungsvideos, Live-Streams, Virtual-Reality-Eventformaten und Websites, die das Leben von Millionen Menschen weltweit erreichen und transformieren können. Möglichkeiten, die an sich schon ein wahr gewordener Traum sind – und trotzdem muss ich nicht Zehntausenden von Menschen dienen, deren Namen und Gesichter ich mir nicht mal merken kann.
Ich bin immer noch nicht da, wo ich sein möchte, aber es wird sogar noch besser – jetzt, nachdem mein Ausbildungsangebot und meine Mediendaten auf meiner eigenen Plattform laufen, muss ich nicht mehr alle meine Mediendaten gegen “Likes” an die großen Jungs verschenken. Ich habe nicht das Gefühl, dass sie die Ersteller von Inhalten mögen oder respektieren – und, dass sie sich selbst den Titel des Kurators und der Quelle aller guten Dinge gegeben haben. Vieles von dem, was Trainer und Coaches tun, ist einzigartig und nicht wirklich Massenware, wie wir zu glauben gezwungen sind und werden.

Die bereits erwähnten Drittanbieter-Trainingsplattformen, Apps und dergleichen, sind praktisch und manchmal nativ auf Mobiltelefonen – aber wenn der Ersteller nicht umsichtig ist, besitzen die Apps letztendlich seine Kunden und könnten den Ersteller jederzeit aus dem Spiel nehmen.
Preisvergleichsplattformen zum Beispiel fühlen sich manchmal an wie gut gekleidete Geier in einem Flugzeug, die Sie zum Absprung ermutigen, – und wenn Ihr “Wert” mit Ihnen fällt, stürzen sie sich im freien Fall auf Sie, um sich an Ihrem Fleisch zu laben, bevor Sie auf dem Boden aufschlagen. Das Versprechen ist Freiheit, Entfaltung und Reichweite, und die Belohnung ist ein freier Fall, den Sie vielleicht nicht einmal bis zum Ende genießen dürfen.
Amazon Alexa verkauft Ihre Stimme – laut “the Verge” (theverge.com 12.5.2022) – dem Tech-Magazin. “… der Bericht kommt zu dem Schluss, dass Amazon und Dritte (einschließlich Werbe- und Tracking-Dienste) Daten aus Ihren Interaktionen mit Alexa über die Echo Smart Speaker sammeln und diese mit bis zu 41 Werbepartnern teilen. Diese Daten werden dann verwendet, um “Nutzerinteressen abzuleiten” und “gezielte Werbung sowohl auf der Plattform (Echo-Geräte) als auch außerhalb der Plattform (Web) zu schalten.” Die Studie kommt auch zu dem Schluss, dass diese Art von Daten heiß begehrt ist, was zu “30-fach höheren Geboten von Werbetreibenden” führt.”.
Facebook-Gruppen und dergleichen interessieren sich nicht im Geringsten für das Wohlergehen von „Content-creators“ – sie wollen, dass Sie weiterhin eine genau definierte Interessengruppe anheizen, damit, Ihre Gruppe, bezahlte Werbung direkt von Ihrem Konkurrenten um die Ecke erhält – und natürlich, dass Sie weiterhin Ihre Zeit, Blut, Schweiß, Tränen und vor allem Ihre Mediendaten an diese verschenken. Soziale Netzwerke sind keine sozialen Dienste – sie sind Werbeunternehmen. Sie sind für einige Dinge sehr nützlich und unterhaltsam, aber sie sind nicht das Internet – und bei diesem hier zum Beispiel sollten wir nicht vergessen, dass es letztlich Marks Haus ist. Kein Unternehmen sollte so reich werden, es sei denn, es profitiert von den Kosten, die andere tragen, oder es darf Steuern erheben – Zeit, Blut, Schweiß und Tränen der Ersteller von Inhalten – und Ihre Aufmerksamkeit – private Daten, Vorlieben und Klicks inklusive.. Apropos Steuern – die Geschichte des großen Jungen ist wohlbekannt – was den fairen Anteil betrifft.
Die kostenlose Veröffentlichung unabhängiger Podcasts ist eine weitere Schwachstelle – die Kosten dafür trägt der unabhängige Podcaster selbst. Mit etwas Glück werden diese Kosten jedoch durch die Reichweite, den authentischen Charakter und das Engagement bei einem Nischenpublikum ausgeglichen.
Es gab eine Zeit, in der es so aussah, als würden die Apples und Spotify’s ihr Bestes geben, um so viele Hörerstatistiken wie möglich zu verstecken – was die Podcaster daran hinderte, ihre eigenen Hörer kennen zu lernen. Heutzutage, da der Wettbewerb unter den großen Jungs im Podcasting zunimmt, haben wir begonnen, einige Daten zu bekommen, aber der direkte Kontakt mit den Hörer:innen ist immer noch ein heiliger Raum.
Das kostenlose Podcasting-Modell ist ein Paradies für Werbetreibende – und andere Spotify-ähnliche Plattformen, die die ultimativen Kuratoren und Quellen für alles Gute sein wollen.
Mein Rat an Podcasters: Integrieren Sie Ihre eigene Botschaft über Ihren eigenen Service in angemessener und eleganter Weise und veröffentlichen Sie – wenn möglich – die besten Teile oder Boni ausschließlich auf Ihren eigenen Websites. Die Hörer, die sich für Ihr Unternehmen interessieren und für Sie wichtig sind, werden sich melden.
Ich breche keine Regeln, indem ich in direktem Kontakt mit den Menschen stehe, die ich unterrichte, und mich persönlich für deren Erfolg engagiere. Ich kann jeden Aspekt und jedes „Asset“ meines Prozesses selbst produzieren, verwalten und auf eine menschlichere Art und Weise transparent und fair erwirtschaften – relativ frei von unaufgeforderter Werbung von Dritten.
Entweder ist man mit Zeit, Talent und Inspiration begabt, oder man ist mit Kapital beschenkt. Wenn die Zeit reif ist, werde ich sicherlich einige Aspekte der Arbeit auslagern, aber in der Zwischenzeit ist es gut zu verstehen, was in den einzelnen Prozessen steckt. Das ist ein wesentlicher Bestandteil des Konzepts der “Demokratisierung der Lernerfahrung” – eine eigene Bühne bauen zu dürfen. Es bedeutet auch, dass die Lernenden eine Wahl haben. Es muss keine gesichtslosen Mittelsmänner geben, die als Torwächter zwischen Lernenden und Lehrenden stehen die ohne moralische Verpflichtung die Preise in die Höhe treiben – aus Prinzip beide Seiten gnadenlos ausbeuten..
Es bedeutet auch, dass wir alle erkennen müssen, dass jede Bewegung im Internet das Kapital von jemandem ist, jeder Besuch, jeder Klick, jede Minute der Aufmerksamkeit, jedes bisschen Daten und insbesondere Mediendaten. All diese Dinge bilden unsere digitale Identität – wir müssen unsere Geschichten bewusst für uns selbst schreiben – sie uns zu eigen machen, beschützen – und wissen, dass eine Geschichte sowieso geschrieben und verwendet wird. Es ist daher sinnvoll, unsere eigenen Geschichten aktiv zu kuratieren und nicht unsere gesamte digitale Existenz, Ausdrucksmöglichkeiten / Expressionen an bestimmte Plattform auszulagern.
Wenn wir unsere digitalen Identitäten nicht als “Sache” anerkennen, könnten / werden sie auf die eine oder andere Weise von den großen Jungs gekapert und auf unbekannte Weise missbraucht, missachtet oder manipuliert werden. Es ist allgemein bekannt, dass wenn Sie Ihr ganzes Vertrauen in einen Ort setzen, an dem zahlende Spieler Vorrang haben (zum Beispiel immer nur eine Suchmaschine verwenden) – dann werden Sie am Ende nur gesponserte Wahrheiten haben.
“Don’t believe me? Ask Fred.”

Ode to Fred
“fred is a cookie, fred is a cake, fred is a sniper, fred is a snake. fred is a spinner, fred is a spanner, fly-spy-phantom newest make. nasty fly thing all around, wanting, waiting time abound, fred’s like family, friend and foe, and everything your apps do in the background.”
Ich habe immer gewusst, dass ich als echte Minderheit nicht auf jede Bühne eingeladen werde – also mache ich mir meine eigene.. Die Show ist übrigens auf bedeutungsvolle Weise inklusiv – er enthält auch die Stimme der Minderheit – auch “over and above tokenism, pop and vernacular” – und das ist gut so.
Heutzutage gibt es so viele Leute, die „magic funnels“ (magische Verkaufstrichter) verkaufen und die Menschen behandeln, als wären sie Sand. Um die Wahrheit zu sagen, kann man in diesen kostenlosen Webinaren eine Menge lernen, wenn man die Zeit dazu hat. Vor ein paar Tagen musste ich allerdings lächeln, als eine andere dieser Trichterverkäuferinnen ihre Präsentation mit der Aussage begann, dass es schwieriger sei, einen Kurs zu verkaufen als einen zu machen. Da mag manchmal etwas Wahres dran sein, aber interessanterweise hat sie dadurch – ihre Dienstleistung im ersten Schritt so positioniert, dass sie langfristig zwei Pfund Fleisch für ihre Dienstleistung verlangen kann. Basisberatung für sechs Wochen zusammen mit Facebook-Anzeigen 10 Tausend Euro zum Start – mit “facebook mastermind” Gruppenzugang natürlich und ohne Garantie.
Ich schweife ab – ein extremer Fitnessstudio-Fan bin ich nicht mehr, aber auf meinen vielen Reisen hatte ich das seltene Privileg, direkt von zwei preisgekrönten Weltklasse-Bodybuildern persönlich über gute Form zu lernen – einer in Jamaika und einer in Deutschland. Diese Erfahrungswelt scheint sich – für das ungeübte Auge – hinter meinem moderaten “Männerbauch” zu verstecken, aber gestern war ich im Fitnessstudio und mir fiel auf, dass zwar keine hochpreisiger Elite-Personal-Trainer durch die Gegend schwebten, aber alle Männer, die ich sah, die fröhlich für den Sommer pumpten, ihre Sätze in fast perfekter Form machten.
Meine Theorie: Sie alle haben sich die Freiheit genommen, online nach der spezifischen, individuellen Hilfe zu suchen, die sie brauchten – sie gefunden, eine informierte Wahl getroffen und dementsprechend angewendet. Zwei gute Betrachtungen – einen guten Tag. Ich freue mich, dass auch andere normale Trainer:innen – mit ein bisschen Durchhaltevermögen und der Bereitschaft, ein paar Opfer zu bringen – das Gleiche tun können – wie ich.
Dies ist nicht die Geschichte einer Heldenreise (hero’s journey), bei weitem nicht. Am Ende des Tages vermute ich aber, dass die Opfer es wert sind. Als Pädagogen folgen wir einer Berufung, und am Ende des Tages tun wir das nicht nur für uns selbst, sondern auch für andere.
Für eine Kamera empfehle ich PENTAX =)

Thanks for reading, looking forward to hearing from you and bye for now.
Sustainable Language Acquisition = Nachhaltiger Spracherwerb.